BRAND PROMISE
Health, Wellness, and Convenience
Introducing Simply Better Brands
Simply better brands is an omni-channel platform with disruptive brands in the emerging plant-based, holistic wellness and lifestyle consumer product categories. We are focused on leading innovation for the informed Millennial and Gen Z generations in the rapidly growing plant-based, natural, and active lifestyle space. Our unique business model creates high-impact synergies, such as data sharing to enhance inbound/outbound marketing strategies, ecommerce platforms conversion optimization, cross-brand consumer journey migration, and “back end” infrastructure leverage.
TARGET DEMOGRAPHICS
Under 40
Tech Savvy
Eco-Conscious & Plant-Forward
TARGET ETHNOGRAPHIC
Experimental
Seek new, niche brands and experiences.
Cosmopolitan
Lives in or aspires to live in cosmopolitan areas. Pro diversity.
Enthusiast
Buys new products monthly.
Healthy Life Style
Into fitness & wellbeing. Cares about ingredients.
Quality Oriented
Appreciates authenticity, functionality, and design.
Curious Minded
College Degree. Google is a noun and verb. “In the know”.
Socially Involved
Cares about brand values, animal activists, donates.